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Freelance project price calculator

Freelance Project Price Calculator UK

Turn your hourly or day rate into a project quote that includes delivery time, meetings, revisions, expenses and contingency.

Risk / contingency allowance

Not sure what hourly or day rate to use? Calculate your freelance rate →

Suggested project price

£0.00

minimum working quote £0.00 + 0% contingency

Base labour
£0.00
Project expenses
£0.00
Contingency allowance
£0.00
Estimated total time
0 hrs
Effective hourly rate
£0.00
Minimum working quote
£0.00

Your minimum working quote covers the time and direct expenses entered. The suggested quote adds the contingency/risk allowance you selected. Neither figure is a guaranteed or correct market price.

How do you price a freelance project?

A freelance project price should cover all billable and non-billable project time, direct expenses, and an allowance for scope uncertainty or delivery risk.

Project price = (rate × total project time) + expenses + contingency

How project pricing works

totalTime = delivery + meetings + revisions + other

labour = rate × totalTime

minimumQuote = labour + expenses

contingency = minimumQuote × contingency%

suggestedPrice = minimumQuote + contingency

effectiveRate = suggestedPrice ÷ totalTime

The contingency is applied to the subtotal — labour plus project expenses — so the allowance scales with everything you are committing to the project, not just your time. Expenses are counted once and then carried into that single subtotal.

This is PoundKit's planning method for estimating a project fee. It is not an official or industry-mandated formula, and the output is a starting figure for your own commercial judgement rather than a correct market price.

Worked example

Illustrative example

A freelancer with a £55 hourly rate scopes a project at 30 delivery hours, 5 hours of meetings and admin, and a 5-hour revision allowance, with £100 of project expenses and a 10% risk buffer.

  • Total project time: 30 + 5 + 5 = 40 hours
  • Labour: £55 × 40 = £2,200
  • Expenses: £100
  • Minimum working quote (subtotal): £2,300
  • Contingency at 10%: £230
  • Suggested project price: £2,530
  • Effective hourly rate: £2,530 ÷ 40 = £63.25

Illustrative figures only. Use your own rate, scope and expenses.

What time should you include?

Meetings and admin

Include discovery calls, client meetings, email/admin, handoff and project management time that is necessary to deliver the work. This is real project time and it is one of the most commonly underpriced parts of a freelance project.

Revisions

Include time you expect to spend responding to reasonable revisions — treat it as its own line, not something hidden inside delivery time. If revision scope is uncertain, define revision limits in the quote or agreement rather than assuming unlimited rounds.

Set revision limits in a quote template

Project expenses

Direct costs belong in the price: software or licences bought for the job, stock assets, travel, subcontractors, printing, hosting and domain costs, and other pass-through costs. Agree with the client whether they are included in the fee or billed separately.

Margin cross-check

If this project includes substantial direct costs, you may also want to check the resulting margin.

Check the project margin

How much contingency should you add?

Contingency covers the difference between a tidy estimate and how projects actually run. These are planning presets, not industry-standard or mandatory percentages:

  • Low risk — 5%: well-defined scope, repeat client, familiar work.
  • Standard — 10%: normal project complexity.
  • Higher uncertainty — 15%: unclear scope, new client, multiple stakeholders, likely revisions.

Set a custom figure whenever the project does not fit those descriptions. A larger buffer is not automatically safer — it also has to be a price the client will accept.

Hourly vs day-rate pricing

Hourly basis

Best when work arrives in smaller pieces or the scope keeps moving. Estimates are granular, and short meetings are easy to account for.

Day-rate basis

Best for blocks of focused work. Enter decimal or half days for partial days. This calculator only converts days to hours as a clearly labelled display assumption of 7.5 billable hours, and never silently assumes an 8-hour billable day.

Compare hourly and day rates in the UK

From price to quote

Suggested workflow:

  1. Calculate your rate
  2. Price the project on this page
  3. Create a quote →
  4. Create an invoice → for the agreed work

Want to sense-check the rate itself? Check your rate against UK freelance benchmarks. Benchmarks are reference ranges, not required prices.

Related freelancer tools

Questions

  • How do I price a freelance project?

    Estimate every hour or day the project will realistically take — delivery, meetings, admin and revisions — multiply that by your hourly or day rate, add any direct project expenses, then add a contingency allowance for scope uncertainty. That gives a planning figure you can quote from; it is not a market price.
  • Should meetings be included in a project quote?

    Yes. Discovery calls, client meetings, email, project management and handoff are project time even though they are not delivery work. Freelancers commonly underprice projects by leaving this time out of the estimate.
  • Should I charge for revisions?

    Build a realistic revision allowance into the price rather than hoping revisions will be small. If revision scope is uncertain, state a revision limit in your quote or agreement so both sides know what is included.
  • How much contingency should I add?

    There is no required percentage. As a planning starting point, PoundKit suggests around 5% for well-defined repeat work, 10% for normal complexity and 15% where scope is unclear or there are several stakeholders. Choose what fits the project rather than treating any figure as a standard.
  • Should I use an hourly rate or a fixed project price?

    Hourly billing suits open-ended or shifting work; a fixed project price suits well-defined scope and lets you benefit from working efficiently. Many freelancers calculate with an hourly or day rate internally and present a fixed project price to the client.
  • How do I turn a day rate into a project quote?

    Estimate the project in days, including part days for meetings and revisions, multiply by your day rate, add expenses and contingency. Decimal days such as 0.5 are fine — a half day of calls is still billable project time.
  • Should project expenses be included in my fee?

    Direct costs such as stock assets, software, travel, printing, hosting or subcontractors need to be covered somewhere. You can fold them into the project price or list them separately in the quote, as long as they are agreed with the client in advance.
  • What if my scope changes after the quote is accepted?

    Refer back to the scope and terms you agreed. Where the new work falls outside that scope, the usual approach is to issue a revised quote or a change request covering the extra time and costs before continuing. This is general planning information, not legal advice.
PoundKit tools are for general information and planning only. They do not constitute accounting, tax, financial or legal advice. Please check with a qualified professional and refer to GOV.UK for official guidance.

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